Aftercare program helps funeral homes connect with families

Great Western Insurance Company's aftercare program is a funeral home branded, marketing solution. It's a continued service to families after a funeral has taken place to help them cope with bereavement. It features My Careletter®, which is a monthly publication about grief support that is sent to loved ones for 12 months following a client’s funeral. The program is meant to strengthen the relationship between you and the families you serve. It builds a strong contact list and can ultimately help you connect with family members when they’re searching for Preneed Funeral insurance.

Sign up for the My Careletter® program to support and guide your potential leads through the process of coping and healing after a loss.